Smartphone sales in China, the world’s biggest market, have fallen for the first time as the country’s authorities attempt to restore investor confidence in the rapidly cooling economy.
Mobile phones and mobile networks will be growing just 10 percent and five percent per year, respectively, by 2018, but mobile web services will continue growing like crazy.
Digi-Capital, which advises mobile apps and services companies in the U.S., Europe, and Asia, now forecasts that mobile services will grow nearly three times over, from $300 billion last year to $850 billion by 2018.
Nowadays the number of mobile devices has surpassed the global human population,” according to Steve French, global vice president at Amdocs’ OpenMarket, “with nearly 90% of consumers owning a mobile phone and 30% a tablet.”
Proliferation isn’t the only factor in play, however, when it comes to mobile in 2015 (and beyond). Demographics are influencing the space as well.
“Millennials are changing the mobile landscape,” French said. “The group is projected to have a purchasing power of $2.45 trillion by 2015 and prefers mobile as their number-one way to be reached and interact.”
Only time will tell what comes next, for certain, but we can still venture some plausible yea-end predictions about what happens over the next 12 months. For additional insight, we’ll turn to some of the experts in the mobile and technology field.
Android smartphone owners have become more loyal to their operating system than iOS users over the last two years, according to new data.